Under normal circumstances, the market facing home appliances is (). A. Complex competition market. B. Complete monopoly market C. Monopoly competition market D. Widow ridge
3 thoughts on “Under normal circumstances, the market facing home appliances is (). A. Complex competition market. B. Complete monopoly market C. Monopoly competition market D. Widow ridge”
Ginger
Under normal circumstances, the market facing home appliances is a monopoly competitive market. The household appliance market has experienced three small aspects from supply to the following: (take the color TV industry as an example) 1.1991-1995 Along the coast, the market for domestic appliance companies is fiercely competitive, and backward production capacity has been eliminated, and advanced production capacity has continued to expand. In this case, the total supply of domestic color TV production has jumped to the top three in the world 2.1996-2000: The development of the industry has occurred three three. Changes in this aspect: a. The production capacity has increased rapidly, and there are many brands with a certain reputation at the same time. b. Domestic capacity needs to be released to the international market, while export volume is growing rapidly. c. Performance rises, while product competitiveness has risen. 3.2001 to the present to the present: the rapid advancement of display technology has made the color TV industry shuffled again, but the situation at home and abroad is not the same. Domestic is a big brand that is almost dominated by the market. Foreign -selling is often sold well by foreign trade institutions for anti -dumping investigations. A new round of problems will happen again. The high -end home appliance market in China is gradually saturated. Looking at the Chinese high -end home appliance market. After more than 30 years of market -oriented operation and competition, consumer blowouts, and demographic dividends, China’s high -end home appliance market has entered the maturity and stability period of the industry. The layout of brand oligopoly and competitive homogeneity has been determined, and it cannot be changed in a short time. Indeed, after more than 30 years of development, in terms of market share and volume, the competitive pattern of the domestic appliance industry has become stable, and the status of TOP3 and TOP5 is difficult to shake in a short time. If in the future home appliances still need to be changed back to the same period, but in fact, it is a little long -term. In the future, it will be five to ten years long and within three to five years. New changes may occur at any time. In the mobile phone industry, Nokia’s decline and the rise of Apple are just a few years. A generation will eventually grow old, but there are always people who are young. This not only means that the brand’s attention must be bet on the young consumer group, but also the brand’s own tone and products are more suitable for the aesthetics of the times. Hirly the golden signboard of “European high -end imported from the European high -end import” is still in the limelight in the domestic high -end home appliance market, but with the regional advantages, you can still lie on the credit book. It will fall into a more passive situation. For Gorenje, AEG, ASKO, etc. from Europe, it is still relatively niche and strange home appliance brands for domestic consumers, and will pay more attention to product differentiation in the future. For example, Gorenje, which was born in Europe, has a 70 -year history. It has a unique artistic and stylish design style, reliable performance and quality in the world. Since entering the Chinese market in 2019, it has also been gradually exploring, adding the Chinese market from various aspects such as brand marketing and channel construction. In 2020, more than 100 offline experience stores have been opened in China. This is exactly that foreign high -end home appliance companies have entered China again.
C. Monopoly competition. Because home appliances are manufacturing, there are large differences in the added value and technical content of the product, and a few companies have a certain monopoly position in the market.
Under normal circumstances, the market facing home appliances is a monopoly competitive market.
The household appliance market has experienced three small aspects from supply to the following: (take the color TV industry as an example)
1.1991-1995 Along the coast, the market for domestic appliance companies is fiercely competitive, and backward production capacity has been eliminated, and advanced production capacity has continued to expand. In this case, the total supply of domestic color TV production has jumped to the top three in the world 2.1996-2000: The development of the industry has occurred three three. Changes in this aspect:
a. The production capacity has increased rapidly, and there are many brands with a certain reputation at the same time.
b. Domestic capacity needs to be released to the international market, while export volume is growing rapidly.
c. Performance rises, while product competitiveness has risen.
3.2001 to the present to the present: the rapid advancement of display technology has made the color TV industry shuffled again, but the situation at home and abroad is not the same. Domestic is a big brand that is almost dominated by the market. Foreign -selling is often sold well by foreign trade institutions for anti -dumping investigations. A new round of problems will happen again.
The high -end home appliance market in China is gradually saturated. Looking at the Chinese high -end home appliance market. After more than 30 years of market -oriented operation and competition, consumer blowouts, and demographic dividends, China’s high -end home appliance market has entered the maturity and stability period of the industry. The layout of brand oligopoly and competitive homogeneity has been determined, and it cannot be changed in a short time. Indeed, after more than 30 years of development, in terms of market share and volume, the competitive pattern of the domestic appliance industry has become stable, and the status of TOP3 and TOP5 is difficult to shake in a short time.
If in the future home appliances still need to be changed back to the same period, but in fact, it is a little long -term. In the future, it will be five to ten years long and within three to five years. New changes may occur at any time. In the mobile phone industry, Nokia’s decline and the rise of Apple are just a few years. A generation will eventually grow old, but there are always people who are young. This not only means that the brand’s attention must be bet on the young consumer group, but also the brand’s own tone and products are more suitable for the aesthetics of the times.
Hirly the golden signboard of “European high -end imported from the European high -end import” is still in the limelight in the domestic high -end home appliance market, but with the regional advantages, you can still lie on the credit book. It will fall into a more passive situation. For Gorenje, AEG, ASKO, etc. from Europe, it is still relatively niche and strange home appliance brands for domestic consumers, and will pay more attention to product differentiation in the future. For example, Gorenje, which was born in Europe, has a 70 -year history. It has a unique artistic and stylish design style, reliable performance and quality in the world. Since entering the Chinese market in 2019, it has also been gradually exploring, adding the Chinese market from various aspects such as brand marketing and channel construction. In 2020, more than 100 offline experience stores have been opened in China. This is exactly that foreign high -end home appliance companies have entered China again.
The market of D home appliances should belong to the oligopoly market, such as Gome Suning. There are many home appliance manufacturers.
C. Monopoly competition. Because home appliances are manufacturing, there are large differences in the added value and technical content of the product, and a few companies have a certain monopoly position in the market.